The results
100+
Creator Ventures
Scaled
$25m+
Paid Media
Spend
$100M+
Creator Revenue Generated
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About
At MetaStat, we recognize that creative excellence leads to impactful performance.
We've made it our mission to help brands connect deeply with their audience.
We do this through advanced production capabilities, AI-enhanced content, and a performance-based collaboration model.
Metastat was born from a vision to redefine the way businesses approach performance and growth marketing. The company was co-founded by Tom Lewis and Steven Bartlett who knew that creators build these incredible brands and ventures, but find it extremely hard to scale reach past their exising audience. Determined to change the narrative, they set out to build a company rooted in incrementatlity, transparency, measurable growth & impact.
At the heart of Metastat’s founding story is a belief in the transformative power of data-driven creativity. The founders saw a gap in the market for an agency that partners with creatives and merges cutting-edge analytics and reporting with bold, imaginative campaigns and creatives. Their journey began with a small team operating out of a shared space, fueled by late nights and early mornings dedicated to crafting a model that would deliver not just clicks, but meaningful impact on the partners they worked with.
As Metastat grew, so did its reputation for excellence. The team took on diverse projects across many high profile creators taking learnings and refining their approach. They developed a unique tri-phase strategy consisting of three core elements; creative, production, and performance. This approach ensures every project is rooted in storytelling, executed with precision, and optimised for business profitability.
What truly sets Metastat apart is the personal investment of the entire team in their client's success. They see themselves not just as service providers but as partners, deeply committed to helping creator businesses thrive. Today, Metastat’s story continues as it empowers creators to scale their ventures beyond their existing audience, proving that both data and creativity when combined, can achieve extraordinary results and exponential growth.




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